Google Ads (formerly known as Google AdWords) is a powerful advertising platform that allows businesses to promote their products and services to a targeted audience. However, from time to time, ads may be disapproved for various reasons. In this blog post, we will explore the common reasons for disapproved ads and how to fix them.

  1. Non-compliant landing page: One of the most common reasons for disapproved ads is a non-compliant landing page. This means that the landing page for your ad does not meet Google’s guidelines for content and functionality. To fix this issue, you will need to review the content and functionality of your landing page and ensure that it meets Google’s guidelines.
  2. Misleading or unclear ad text: Another common reason for disapproved ads is misleading or unclear ad text. This could include using language that is too technical or making unrealistic claims about the product or service being advertised. To fix this issue, you will need to edit your ad text to make it clearer and more accurate.
  3. Misuse of trademarks: Misuse of trademarks, logos, or copyrighted material, is also a common reason for disapproved ads. This can include using copyrighted images or logos without permission or making false claims about a product or service. To fix this issue, you will need to remove any copyrighted material and make sure that your ad text is accurate and not misleading.
  4. Adult content: Google Ad policy doesn’t allow any adult content to be advertised, and If your ad or landing page contains adult content, it will be disapproved. To fix this issue, you will need to remove any adult content from your ad and landing page and ensure that they meet Google’s guidelines.
  5. Violation of local laws: Some ads may be disapproved if they violate local laws or regulations. This can include promoting illegal products or services or making false claims about a product or service. To fix this issue, you will need to ensure that your ad adheres to local laws and regulations.
  6. Policy updates: Google Ads regularly update their policies, and your ads may be disapproved if they don’t comply with the new policies. You should regularly check for updates and make sure that your ads adhere to the latest policies. Also….

We will go through the step-by-step process of how to fix disapproved Google Ads.

Step 1: Log in to your Google Ads account The first step to fixing disapproved ads is to log in to your Google Ads account. Once you have logged in, navigate to the “Disapproved Ads” section, where you can view all of the ads that have been disapproved.

Step 2: Review the reason for disapproval Next, you will need to review the reason for disapproval for each ad. The reason for disapproval will be listed in the “Disapproved Ads” section, along with a link to Google’s policies. It’s important to thoroughly understand the reason for disapproval, as it will help you to fix the issue.

Step 3: Make the necessary changes Once you understand the reason for disapproval, you can start making the necessary changes to your ad. This could include editing the ad text, making changes to the landing page, or removing any copyrighted material.

Step 4: Resubmit your ad After you have made the necessary changes, you will need to resubmit your ad for review. To do this, navigate to the “Disapproved Ads” section, select the ad that you want to resubmit, and click the “Submit for Review” button.

Step 5: Monitor the status of your ad It may take a few days for your ad to be reviewed, so you will need to monitor the status of your ad. You can do this by navigating to the “Disapproved Ads” section and checking the status of your ad. Once your ad has been reviewed, you will receive an email notification from Google Ads.

Step 6: Repeat the process If your ad is disapproved again, you will need to repeat the process of reviewing the reason for disapproval, making changes, and resubmitting the ad.

In conclusion, fixing disapproved Google Ads is a step-by-step process that involves reviewing the reason for disapproval, making the necessary changes, and resubmitting the ad for review. By following these steps, you can quickly get your ads up and running again, and avoid disapproval in the future by understanding google ad policies. Remember to always review the policies before submitting any ads to avoid disapproval and save you time.

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